Several companies have released new keyword suggestion tools in 2023. These tools aid in finding new keywords, identifying long-tail keywords, and tracking competition for your chosen keywords.
Table of Contents:
Exploring Keywords, Keyword Research, and Keyword Suggestions
Keyword
Keyword Research
Keyword Suggestion
The Best Keyword Suggestion Tools for India in 2023
Google Keyword Planner
SEMrush
Ahrefs
The benefits of using keyword suggestion tools
How to pick the best tool for keyword suggestions
How to use a keyword suggestion tool
Using Keyword Suggestion Tools for Content Creation
Exploring Keywords, Keyword Research, and Keyword Suggestions
Keyword
A keyword is a word or phrase that strongly relates to the main idea along with the subject of a line of text, a webpage, or an entire website is called a keyword. For instance, if someone wanted to learn about "healthy recipes," they might browse for pertinent content using the keyword "healthy recipes."
Keyword Research
The process of identifying and evaluating the keywords most pertinent to your website, products, or services is known as keyword research. Finding the terms people use to search for information related to your niche and the volume and degree of competition for those terms are the goals of keyword research.
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This exploration helps content creators and marketers optimize their content to target the right keywords and attract organic business from search engines.Keyword Suggestion
Keyword suggestion is a part of the keyword research process. It involves using various tools or methods to find additional keywords related to your main topic or niche. These suggestions can help you expand your list of targeted keywords, discover long-tail variations, and identify potential opportunities to reach a broader audience.
The Best Keyword Suggestion Tools for India in 2023
Below are some of the best keyword suggestion tools for India in 2023:
- You may use Google Keyword Planner, a free tool from Google, to check how many people are searching for a specific keyword and how competitive it is.
- Paid keyword research software called SEMrush includes factors including keyword difficulty, search volume, and competition analysis.
- Ahrefs is another paid tool that provides an analogous set of features to SEMrush.
- LongTailPro is a paid tool that specializes in finding long-tail keywords.
- You may view how keywords are utilized on various websites using the free application Soovle.
Google Keyword Planner
The Google Keyword Planner is a free tool that offers information on search traffic, keyword difficulty, and level of competition. Produce a Google Advertisements account and access the Keyword Planner tool from the "Tools & Settings" menu to use it. Enter a seed keyword to obtain a list of related keywords with search volume and competition position. Utilize this tool to identify relevant keywords with high search volume and low competition suitable for your business.
SEMrush
Exploring keywords, examining competitors, and examining backlinks are just a few of the many functions that SEMrush, a paid tool, offers. To use it, create a Semrush account and access the keyword research tool from the "Keyword Analytics" menu. Just input a seed term to obtain a list of related keywords with their search volume and competition level. Additionally, Semrush provides other features like keyword suggestions, trends, competition analysis, and research reports.
Ahrefs
Ahrefs is another paid tool with similar features to Semrush. To use it, create an Ahrefs account and access the keyword research tool from the "Keywords Explorer" menu. Enter a seed keyword to get a list of synonyms, search volume, and level of competition. Ahrefs also offers features similar to keyword suggestions, trends, competition analysis, and exploration reports. According to a study by Ahrefs, the average keyword difficulty in India is 54. It means that ranking for the most popular keywords in India is relatively delicate. However, there are still several opportunities to rank for long-tail keywords, which have lower competition and can drive a quantum of traffic.
The benefits of using keyword suggestion tools
The use of keyword recommendation tools has the following advantages:
- Identify new keywords that your target audience is using.
- Find long-tail keywords that have lower competition.
- Track the competition for your keywords.
- Adapt the content of your website to your goal keywords.
How to pick the best tool for keyword suggestions
When selecting a keyword suggestion tool, consider the following factors:
- The features that the tool offers.
- The tool's price.
- The ease of use of the program.
- The accuracy of the tool's data.
How to use a keyword suggestion tool
Once you have chosen a keyword suggestion tool, follow these steps:
- Enter a seed keyword into the program.
- The application will induce a list of affiliated keywords.
- Review the list of keywords and select the ones relevant to your website.
- Use the named keywords in your website content.
Using Keyword Suggestion Tools for Content Creation
Keyword suggestion tools can also help with content creation. Use a tool to uncover relevant keywords to add to your content while creating a blog post or article. It will raise the position of your content in search results. Use keywords like "small business," "start a business," and "business in India." For instance, if you're writing about "how to start a small business in India," to rank better and draw in targeted traffic.
Keyword suggestion tools are valuable for SEO. They support keyword research, long-tail keyword discovery, and keyword competition tracking. These tools can enhance the SEO functionality of your website.